To continued.

 

6. Infographics

Infographics don’t have to be those long professionally made images you see all over Pinterest. An infographic can be an image of any size or shape and about any type of information.

Creating infographics for your blog is an effective way to provide valuable information while encouraging people to share something visually appealing. They could be charts, statistics, step-by-step instructions an even fun facts.

The higher the quality these infographics are, the better. Tools like Canva and Venngage make it especially easy to make your own imagery with their pre-built templates and free icons.

7. Current events

Similar to industry news, writing about current events is even easier. The key benefit of writing about what’s happening now is that people are already searching for more information about events as they happen, making your blog post a prime reading option.

Think of things that interest you and stories that stand out. Maybe they’re controversial, or especially interesting. Cover it in your own way to generate more interest from your readers. Even better, find a topic that already links to your niche.

8. Case studies

Case studies are an excellent way to generate social proof and they’re easy to write too. People love success stories, so writing a case study about someone who has used your product/service or advice to great success, can do wonders for your blog.

Get in touch with your audience and if you sell a product, contact your customer and start a conversation about how they’ve used your product and how it’s improved their life or business. Then include them in a case study published on your blog.

Here’s an example of a Thrive Themes case study where a tiny email list of fewer than 1,000 subscribers was turned into $100,000+ in sales.

9. Inspirational stories

Why not step away from the same old content and share some good news? Write about a new milestone your blog has reached. Or, share an inspirational story of how you got started in your industry. What happened to get you to the point you’re at today?

People love inspirational stories because it makes them want to experience that success too. This is why stories filled with hope and inspiration do so well on social media.

We’re all striving for something better from our lives – your success story will help your readers to continue to reach for their goals too.

10. Interviews

Interviews are always a good way to drive interest amongst your readers. People are always eager to hear what the people they look up to have to say. Try publishing an interview with an important figure in your blog niche and area of interest.

During the interview, you can discuss important events in your industry, get expert advice and even business insights.

The key is to keep the topic of your interview central to things your audience is interested in.

You could position your interviews as video or audio. Alternatively a written interview like this one with Ryan Biddulph over at ProfitBlitz:

11. Video blogs (vlogs)

Video blogs or Vlogs, call them what you will, but with the rise in popularity of blogging on YouTube, video blogs are the new in-thing. Updating your blog in video format can have many benefits for your site.

• Videos are shorter
• You personally and visually connect with your audience
• They’re popular sharing fodder
• Many social networks prioritise video over written content

And even better, embedding your YouTube vlogs on your website, provides more places for people to view your content. Try the trend to see if it works for you.

12. Funny posts

A few days ago I read an article on 15 reasons to quit blogging.

You might think it contained the benefits of staying away from the blogging industry, but instead, it had 15 reasons to quit blogging written in negatives that highlighted all the great things blogging can do for your life.

A funny blog post like this doesn’t always have to be related to your blog topic – it’s for fun – a way to make your readers chortle into their morning cuppa.

Your post could be pure sarcasm or irony. Consider adding amusing GIFs for greater effect. The idea is to mix things up with a funny spin on things, that could be an instant hit.